During the Dutch Media Week, the Cross Media Cafe focused on 'Video On Demand' this time. NLziet director Niels Baas would like to take bigger steps in the field of cooperation between media parties on the NLziet platform, for example by jointly financing films and TV series. He also believes in a 'shop-in-shop' model, such as De Bijenkorf, in which each broadcaster within the NLZIET platform retains its own identity in terms of content, corporate identity, recommendations and advertisements.

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